@incollection{litschka_csr_2017, address = {Berlin}, title = {{CSR} as economic, ethical and communicative concept}, booktitle = {Handbook of {Integrated} {CSR} {Communication}}, publisher = {Springer}, author = {Litschka, Michael and Karmasin, Matthias}, editor = {Diehl, S. and Müller, B. and Terlutter, R. and Weder, F.}, year = {2017}, keywords = {2017, Department Medien und Digitale Technologien, Department Wirtschaft, Forschungsgruppe Media Business, Institut für Creative Media Technologies, Institut für Medienwirtschaft, Publikationstyp Schriftpublikation, Wiss. Beitrag, best, best-lblitschka}, pages = {37--50}, }